Pallapupas
Simplifying to go further: Pallapupas’ digital evolution
Simplifying Pallapupas’ digital experience and making it clearer, more accessible and more engaging, so that supporting the cause becomes as easy as it is inspiring.
The solution
As part of our CSR program Jelliby4Action, we worked alongside Pallapupas to redesign their digital experience with a human and strategic approach:
Clearer donations: the flow for becoming a member or making a donation was optimized, distinguishing between individuals and companies.
Accessible press area: a new press section was created with direct access to a press kit, brand book, and brand imagery.
AI-powered chatbot: a digital assistant was implemented, capable of answering frequent questions and guiding users through their first steps.
Results achieved
The new digital experience for Pallapupas represents a real step forward in accessibility:
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Collaborating with the organisation is now simpler and more transparent.
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Journalists and partners benefit from fast access to key resources.
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First-time visitors to the website receive immediate support thanks to the chatbot.
Beyond the technical improvements, the project shows that true digital innovation is often found in simplicity: in making it easier for more people to contribute and help humour continue transforming hospitals.
