ANMA
Building ANMA’s digital identity to drive its social impact
ANMA, a new brand of food products with a social background, aims to gain recognition on Instagram and reaches out to Jelliby to initiate and strengthen its presence on the platform.
What we did
_Co-created brand communication strategy with the ANMA team.
_Launch campaign to introduce the brand to the public.
_Targeted influencer campaign to reach specific audiences.
_Creation of social media materials adapted to current trends, including a brandbook.
_Social ads to reach new audiences.
_Community management to maintain interaction with followers.
_Reporting to make continuous improvements based on data.
The result
_Consolidated brand image, brand voice, and overall aesthetic.
_A completely unknown brand in the market gains recognition within a few months.
_Ongoing monitoring to identify opportunities and continue driving its growth.
