Velfont needed to create a new portal to improve their digital positioning, attract qualified organic traffic and increase conversion.
What we have done
Design a website that reinforces Velfont’s value proposition: quality, proximity, experience and innovation. To achieve this, two navigation paths were proposed. The first, according to needs, to connect with the user on an emotional level and include recommendation functionalities. The second, by integrating the landing pages of the ranges, so that the user can configure his own product.
A portal designed to improve user experience and brand awareness, with a focus on providing useful and interesting content on a regular and organic basis.